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A car dealership somewhere in Ohio came up with an ad.
It says things like "launching a jihad on the automotive market." ; "Our prices are lower than the evil-doers' every day. Just ask the Pope!" or "Friday is fatwa Friday, with free rubber swords for the kiddies.". They say that the salesmen wear burkas. On and on. From a strictly technical perspective, this is a great ad. Get buzzwords together in a way that's coherent and unexpected is a great way to generate advertising impact disproportionate to the means used. And in the case, when was the last time zenofeller.com talked about anyone's ad campaign, let alone some shitty Columbus car dealership ? As far as ads go, it's a great ad. On the other hand, the Council on American-Islamic Relations called it disrespectful. "Using that as a promotional pitch when so many are dying from the criminal activity of suicide bombers, that's not funny,'' they say. "I don't think it's appropriate when it causes real pain. It exploits or promotes misunderstanding in terms already misunderstood or misused.'' Now let's see. First, the easy part. It's not the job of car dealerships to generate lexical breakthroughs and philosophical enlightenment among the citizenry. Their job is comparatively more complicated, namely to sell cars. It is, however, the job of some badly run, probably overfunded "Council" to create them breakthroughs and enlightenment. It's their job to get people to see how exactly Jihad is a sort of sport, maybe like hockey, and how the burka is a sort of personal improvement, maybe like breast enlargement. And how the fatwa is really just a simplified Presidential address, or CNN/ABC/NBC news report. The Council on American-Islamic Relations sucks at it's job, and badly so. The car dealership doesn't suck at it's job. Consequently, the council decides the dealership is not funny. Well, it certainly is not, for them. But not for them because, as we may presume, they're Muslim, or at least, by default, more sensitive to Muslim problems. For them because they suck at their job. And on that presumption above, just because someone calls themselves the Council on American-Islamic Relations doesn't make them experts in the field of such bilateral relations by any means. This is the dearest assumption to all media outlets, namely that if an organization contains the description of a problem in it's official title, they are also an expert in the field. Blatantly false an assumption, but muchly beloved because it seems self evident, at least to the average mentally retarded, drool covered traditional media consumer. That guy just sits there in front of the tv, and thinks... American-Islamic relations, council for. Ah, the guys that do American-Islamic relations. No. As the case may be, a bunch of guys that sit on their ass all day and talk about saving the Tibetan daffodil. For all you know, there's a bunch of five hippies somewhere in a room, unshaved since 1950 and unwashed since before, hitting the bong and sitting on a huge supply of shingles. "The Anti-War Coalition". "The Freedom of Choice Foundation". "Save the Trees Focus Group". "Council on American-Islamic Relations". They just change the shingle depending on who seems more likely to throw large sums of money and loads of attention their way. But it's the same people. They aren't specialists in "American-Islamic Relations" and more than they're specialists in the Downtown Nigger's Hard Life or in the Life and Liberty of the Ozark Tiger Lilly. They are just specialists in Councils. And Funds and Foundations and Groups and Organizations and in general, they're specialists aparatchiks. In Soviet Russia, they made the horrible mistake of letting these idiots run the government. In the US they don't, or at least not yet, so all they can manage are second hand spots in second hand newspapers about second hand problems. They'll take it. They'll take anything. The only problem with them is, they aren't funny. In fact, they're unfunny. The ad however, is funny. Except unfunny people think it's not funny. Which, incidentally, they would have to. So, there's funny, and then there's funny. The ad is funny, not funny. Because the American-Islamic relation folks are unfunny, and the Jihadists are not funny. 1 people want a bunny. |